Austin, TX — Revio Insight, a cutting-edge insights platform for community banks, announced that First Bank has selected its solution to enhance customer relationships, deliver more personalized services and support long-term growth.
With a growing presence across New Jersey, Pennsylvania, and a location in Florida, First Bank will utilize Revio Insight to better understand customer needs, enhance its offerings and compete more effectively through a data-driven approach.
“Revio Insight helps us see how customers are using our products and where we can do more to meet their needs,” said Michael Smith, FSVP & Director of Small Business & Corporate Development at First Bank. “That kind of insight allows us to focus our efforts where they’ll have the greatest impact for our clients.”
Revio Insight analyzes a bank’s core data to identify high-potential customer growth opportunities across both commercial and retail customers, enabling bank partners to take targeted action to serve their clients better. By leveraging the data they already have, First Bank will be able to align its products, marketing, and customer outreach and services around what customers value and need most, adding a data insights layer that will enhance their relationship banking strategy.
“At First Bank, we believe in delivering real value through personal relationships,” said James Muzio, Director of Marketing at First Bank. “Revio Insight gives us the insights and visibility to do that more effectively across the client base. The Revio Insight platform helps us understand customer needs and respond with the right solutions while staying true to who we are as a bank.”
“Revio Insight was built for community-focused banks like First Bank—institutions that care deeply about their customers and want to grow in thoughtful, intentional ways,” said Sanjay Bhaskar, CRO of Revio Insight. “Our platform fits with First Bank’s core philosophy of building personal relationships and gives their team a real-time view of what customers need and where to focus.”
About Revio Insight
Revio Insight transforms customer data into actionable insights, empowering community banks to deliver personalized financial solutions, deepen customer relationships, measure performance, and drive growth. Learn more at revioinsight.com.
About First Bank
First Bank is a community bank serving New Jersey, Pennsylvania and Florida with personal and business banking services. Since 2007, it has focused on relationship-based banking by offering dedicated personal bankers and local decision-making. First Bank is committed to helping individuals and businesses thrive in the communities it calls home. Learn more at myfirstbank.com.
First Financial Bank Selects Revio Insight as its Data Insights Partner to Enhance Customer Relationship Growth
